Maja Luther is a figure skating choreographer, competitive trainer & movement coach; bringing the best out in people through a diverse range of movement.
figure skating, ice skating, choreography, movement coach
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Maja Luther

Maja Luther is an artist, figure skating choreographer and movement coach; taking artistic expression to the ice and bringing out the best in people, through a diverse range of movement approaches.


As a former professional athlete and figure skater, Maja’s work around the world, as well as her degrees in art & dance have provided her with a broad range of knowledge, to bring an entirely unique perspective to ice, skating and movement. Her work now falls into three core areas:


Maja’s practice investigates ice as a medium, subject and object through an interdisciplinary approach. This intersection is explored via multiple forms, predominantly immersive installation, poetry and film

Figure Skating Choreography & Training

Technical training and choreography for senior level competitors, as well as beginners of all ages. Maja fuses figure skating with contemporary dance technique, extending the movement vocabulary on ice into a unique form

Movement Coaching

Uniquely tailored workshops to help organisations and individuals increase their physical wellbeing, productivity, focus and happiness at work

Career & Background

Maja uses movement to bring out the best in people; inspired through a diverse career in management, figure skating and dance. After competing at national junior level, Maja performed for a decade as a soloist principal for companies such as Holiday on Ice, Willy Bietak Productions & more. She holds a Master’s degree in Creative Practice [with Distinction] and a Diploma in Dance Studies from the Trinity Laban Conservatoire of Music and Dance in London. These studies expanded her knowledge into greater depth within the fields of art making, choreography and movement, supported by a scientific lens.


Maja developed her passion for realising the potential in others at an early age – qualifying with a coaching license for figure skating competitive sports from the DEU German Figure Skating Federation in 2006. Since then she has worked within Europe and in the USA as a figure skating coach and has led numerous specialised workshops in Boston, London, Amsterdam, Italy and Berlin, among others.


Taking on the role of Cast Manager during her performing career, her responsibility moved to managing and leading the team of professional, world-class skaters. She created award-winning choreographies for fellow professionals, as well as choreographed custom performances for Royal Caribbean International and was a featured Choreographer and numerous Festivals.


Working between professional performance, the corporate world and while taking courses in people management, Maja developed her Movement Coaching programme. Recognizing the benefits of movement on people’s wellbeing and productivity, she has worked with businesses to integrate movement into everyday working life.


To find out more about any of Maja’s services, contact her on here.

A few of the companies I’ve had the pleasure of working with